The importance of a good mentor is essential in succeeding in the business world. Many years
ago, a young lady I know, who had a passion for advertising and believed it was the career path
she was destined for. After working at a major advertising firm, she became discouraged due
to feedback that she was getting from her immediate superior at the firm for projects she had
completed. After two years, she was ready to give up advertising, as she felt she wasn’t suited.
However, she had made a good relationship with a supervisor in another area of the company.
He took the time to sit with her and discuss viable alternatives, still within advertising, but that
where more suited to her strengths. He has mentored her over the years and she now owns a
successful advertising firm of her own.